IDers Are from Mars, IxDers Are from Venus

by , Director of Design

IDers and IxDers may be from the same planet, but we've grown up in our careerssurrounded and influenced by different norms. Despite our di... →

Making Wearables That Stick

Making Wearables That Stick

Wearables suffer from a general lack of user research. Too often, they’re technology-driven or business-driven when they need to be driven by human experience. Their potential value lies in finding truly novel ways to satisfy our need for connection. Otherwise they are fancy umbilical cords transporting zero nutrients. Here are four steps toward more meaningful wearable tech.

Psych for Prod Dev: Research To Inform Multisensory Design

Psych for Prod Dev: Research To Inform Multisensory Design

As we set up a framework for analyzing and developing effective multisensory design, we’re realizing this area of product design benefits from a trove of existing psychological and human factors research. Here’s a crash course, with takeaways for designers searching for the right mix of multisensory cues.