Design Mind: Paul Nuschke’s Selfie Ticket

by , Senior Content Strategist

After TicketLeap assessed the event check-in process and found it lacking as afun social experience that builds community, their team reima... →

Zen and the Art of User Onboarding

Zen and the Art of User Onboarding

As the products we use every day become increasingly complex, the art of user onboarding has taken on greater significance. Mobile apps, software, and websites have accustomed us to being greeted with feature tours, coach marks, contextual tips, even “gesture practice.” But there’s more to consider than simply front-loading your product with all the information your users might need to know.

Blending Electrical Engineering into Our Speed-to-Market Culture

Blending Electrical Engineering into Our Speed-to-Market Culture

Last year we brought deep electrical expertise in-house when we hired Todd Zielinski as our director of electrical engineering. It’s something we’ve been wanting to do for a while. Electromechanical functionality has become integral — it’s the backbone of the majority of products we develop. Now it’s integrated, too, and we’re excited about this most recent step toward excellence.

Making Wearables That Stick

Making Wearables That Stick

Wearables suffer from a general lack of user research. Too often, they’re technology-driven or business-driven when they need to be driven by human experience. Their potential value lies in finding truly novel ways to satisfy our need for connection. Otherwise they are fancy umbilical cords transporting zero nutrients. Here are four steps toward more meaningful wearable tech.